Hello Products
Brand Campaign
Concept / Creative & Art Direction / Production / Post Production
About the Project:
THE ASK: We teamed up with the Hello Products team for their first-ever on-figure lifestyle photoshoot. Our goal was to bring their ‘down to earth & a bit messy’ ethos to life by capturing authentic, everyday moments at home.
Each image was crafted to feel natural and high-energy, as if we were getting a glimpse into real lives. Even when the product wasn’t in frame, we made sure to weave in subtle branded elements to ensure Hello’s playful spirit was present in every moment.
Co-Created By:
Brand: Hayley Wilbur and Rebecca Keszkowski
Photographer: Heather Moore
DT: Chelsea Marrin
Photo AD: Edward Spreull
Photo Assistant: Tom Cinko
Photo Assistant: Tom Benedict
Retouching: Pancake Post
Set Design + Props: Julia Rose
Set Design + Props Assistant: Kayla Austefjord
HMUA: Maya Rene
HMUA: Michelle Rameriz
Wardrobe Stylist: Audree Lopez
PA: Jazzy Madera
Talent: Gwwndolyn Benjamin (Q Management), Josilyn Williams, Jeffrey Moore, Paris Dixon, Kingston Ajjan (New York Models)